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5 Minute Meeting: Understanding Baby Boomers

Posted: January 2011  |  Duration: 4:44  |  Channel: Managers  |  973 Views
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Here are the latest baby boomer statistics. Identify what marketing tactics and communication channels your boomer consumers respond to.

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Meeting Points

  • Which statistics surprise you?
  • Which can you use today?
  • How will you act upon this information in the next 30 days?

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