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5 Minute Meeting: Understanding Baby Boomers

Posted: January 2011 | Duration: 4:44 | Channel: Managers | 2 comments | 593 Views
Topic(s): Consumers, Management, Manager Meetings

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Here are the latest baby boomer statistics. Identify what marketing tactics and communication channels your boomer consumers respond to.

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Meeting Points

Which statistics surprise you?
Which can you use today?
How will you act upon this information in the next 30 days?

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2 comments

Gwen Schultz says:

January 30, 2011 at 12:38 pm

I would like to use this for a sales meeting. Can you tell me if it is possible to download it to a cd and then use a projector to put it on a large screen?

Reply
- Matthew Ferrara says:
  
  February 6, 2011 at 9:08 am
  
  Gwen: Unfortunately, you can’t download the videos onto CD; but you can play them on a large screen using a projector. Just connect to the web – no CD necessary.
  
  Reply